Terminus 330

Blog

Insights on events, venues, and experiences from the team at Terminus 330.

Panoramic view of downtown Atlanta skyline and Mercedes-Benz Stadium from a rooftop hospitality venue

FIFA World Cup 2026·February 10, 2025

Why Proximity Matters: The Advantage of a Hospitality Venue Within Walking Distance of Mercedes-Benz Stadium During FIFA World Cup 2026

When Atlanta hosts FIFA World Cup 2026 matches, proximity to Mercedes-Benz Stadium will be the single most important factor in selecting a hospitality venue. Here's why walking distance is strategic leverage.

Branded main floor event space configured for a corporate sponsor headquarters activation

FIFA World Cup 2026·February 3, 2025

Designing a World Cup Sponsor Headquarters: What Brands Should Look for in an Atlanta Hospitality Venue

The most successful brands at FIFA World Cup 2026 will build temporary headquarters — not simply host receptions. Here's what to look for in an Atlanta hospitality venue that delivers strategic impact.

Corporate hospitality event with executive networking at a private Atlanta venue

FIFA World Cup 2026·January 27, 2025

Hosting Clients During FIFA World Cup 2026: How Atlanta Brands Can Create High-Impact Corporate Hospitality Experiences

FIFA World Cup 2026 presents a rare opportunity to strengthen client relationships while the world's attention is focused on Atlanta. Here's how to create corporate hospitality experiences that deliver lasting impact.