FIFA World Cup 2026™ · Atlanta
Your World Cup Headquarters
Anchor your brand minutes from Mercedes-Benz Stadium in a fully private, 25,000 sq ft venue designed for connection, hospitality, and high-impact experiences.
Inquire About AvailabilityTrusted by the world's biggest brands
THE VENUE
Built for High-Impact Experiences
Terminus 330 is a fully private, freestanding venue in downtown Atlanta offering 25,000+ sq ft of flexible event space across three distinctive levels — purpose-built for immersive brand experiences, client hospitality, and operational excellence.
Minutes from the World's Stage
Positioned in the heart of downtown Atlanta, Terminus 330 places your brand at the center of the World Cup action. Our proximity to Mercedes-Benz Stadium, top-tier hotels, and major business hubs makes us the premier setting for sponsor headquarters and brand activations during FIFA World Cup 2026.
- Steps from Mercedes-Benz Stadium — the official World Cup venue
- 8+ full-service hotels within two blocks
- 20+ restaurants within walking distance
- Adjacent to Georgia World Congress Center for convention programming
- Near Centennial Olympic Park, Georgia Aquarium and other top attractions
Atlanta Match Schedule
Secure Your Dates
Atlanta will host 8 FIFA World Cup 2026™ matches across the group and knockout stages. Lock in your venue dates now.
Group Stage
- Monday, June 15Match Day 1
- Thursday, June 18Match Day 2
- Sunday, June 21Match Day 3
- Wednesday, June 24Match Day 4
- Saturday, June 27Match Day 5
Knockout Stage
- Wednesday, July 1Round of 32
- Tuesday, July 7Round of 16
- Wednesday, July 15Quarterfinal
Multi-day and full tournament packages available. Single match day bookings also accepted.
5,500 Sq Ft of Open Event Space
A spacious open floor plan with original hardwoods, high ceilings, and exposed brick — the Main Level is the centerpiece of Terminus 330 and the ideal canvas for large-scale brand activations.
- Pop-up retail & product launches
- Full-scale branding & press activations
- Seated dinners, cocktail events & viewing lounges
- LED walls, projection mapping & immersive displays
3,200 Sq Ft of Atmospheric Space
A richly atmospheric space with early 20th-century stone walls, the Cellar Level adds depth and character to any multi-level World Cup activation.
- Cocktail receptions & private dining
- Tastings, breakouts & content studios
- Strategic meetings in a distinctive setting
The Main and Cellar levels are directly connected by an internal stairwell — often used in tandem for seamless guest flow and layered programming.
2,600 Sq Ft with Skyline Views
An indoor-outdoor venue with panoramic views of the Atlanta skyline and Mercedes-Benz Stadium — the Rooftop is the crown jewel for VIP World Cup experiences.
- VIP events & skyline dinners
- Rooftop lounges & viewing parties
- Branded outdoor activations
- Direct sightline to Mercedes-Benz Stadium
Plus 10,000 Sq Ft of Flex Space
Terminus 330 has two additional levels that can be utilized for additional programming, storage, production, and operational needs — giving you the space to scale your World Cup activation to any size.
Full-Service Hospitality
Turnkey Premium Experiences
From curated food and beverage to expert staffing and full-service logistics management, Terminus 330 handles every detail so you can focus on your brand and your guests.
Design & Styling
- •Concept development & mood boards
- •Thematic storytelling
- •Spatial planning aligned with brand goals
Furnishings & Layout
- •Curated lounges & modular setups
- •Statement furniture pieces
- •Layouts for networking, activations & stage programming
Lighting & Atmosphere
- •Branded uplighting & stage lighting
- •Ambient features & architectural highlights
- •Candles, LEDs & custom installations
Branded Graphics
- •Step-and-repeats & signage
- •Window clings, floor & wall wraps
- •Branded backdrops & media walls
AV & Production
- •Integrated sound & video systems
- •LED walls & projection mapping
- •Branded staging, podiums & immersive displays
Floral & Greenery
- •Custom centerpieces
- •Branded floral arrangements
- •Living walls & greenery installations
Custom Activations
- •Interactive stations & product displays
- •Sensory experiences
- •Photo moments & social media integrations
On-Site Support
- •In-house design team
- •CADs & renderings
- •Full vendor coordination & logistics
Major Event Spotlight
Nike at Terminus 330
Super Bowl LIII Headquarters
Why Nike Chose Terminus 330
Nike selected Terminus 330 based on two key criteria: proximity and exclusivity. Just blocks from Mercedes-Benz Stadium, the venue provided effortless access to the heart of the action. The entirely private, freestanding structure allowed Nike to fully transform the space into a branded experience without interference from outside programming.
Immersive Brand Environment
Over 10 days, Nike transformed Terminus 330 into a dynamic Super Bowl HQ. The venue was fully customized with large-scale branding, a custom entry tunnel, product displays, and Super Bowl-themed installations. The result felt like a flagship Nike store — designed for both business and hospitality.
Hospitality & Operations
Nike hosted four signature cocktail events, VIP receptions, and intimate tastings with high-end F&B, custom bars, and lounge-style seating. The venue also functioned as Nike's central hub for executive briefings, team collaboration, and day-to-day operations — all within a polished, brand-forward environment.
Frequently Asked Questions
Everything you need to know about hosting your World Cup 2026 activation at Terminus 330.
FIFA World Cup 2026
Make Terminus 330 Your World Cup HQ
The largest companies in the world trust Terminus 330 when they come to Atlanta. Secure your dates now for the biggest sporting event on the planet.